About the webinar
Solar customers have changed. Even compared to their counterparts just 3 years ago, the average solar customer in 2024 looks wildly different. Inflation, an election, and anti-solar headlines have all impacted consumer perceptions and prejudices about solar. And if they haven't already, these things should be impacting your sales, marketing, and operational strategies as well.
In this special webinar co-hosted by Bodhi and Solar Insure, we’re teaming up with experts in consumer psychology to share:
- What the new wave of solar customers today look like
- What expectations and misconceptions solar customers have
- How to make customers remember and refer you, long after install
The event will also include a Q&A where solar installers can ask their burning questions about sales strategies, marketing tactics, and tricks to keep customers happy.
